What are consumers' benefits from competition?
If companies compete, the competitior will promote the markdown of their products, the enhancement of their services, and the improvement of their products ability. The competition among them enable the consumers to select a product or products whatever they want.
As you can see in the above illustration, consumers receive various benefits from competition, for example, between cell phone carriers in terms of quality improvement, such as light in weight and smaller in size, performance improvement in electronic mail and cameras and service improvement, and price reduction in telephone bills.
This competition also helps companies grow leading the Japanese economy to be vitalized and grown.